One of the great and empowering things about running your own business is the ability to choose who you want to work with – no more being dictated to by any bosses!
Think about the type of person you like working with, what have they got in common? What industry are they in? What are their biggest challenges that you can help them with?
For my first business as a Virtual Assistant, I worked with Coaches and Trainers as I had experience working with these people and I enjoyed the work that they needed completed. This made them my ideal client and these were the people I focussed my marketing attention on.
Work out your ideal client but don’t think it has to be set in stone. You can change your ideal client as your business evolves and you build new products and skills.
Emma Walker is a Business Coach supporting women wanting to build an online business
Her core mission is to SIMPLIFY, FOCUS and SUCCEED by giving women the tools and knowledge they need to build their dream business
She helps them to stop letting overwhelm take over their life and business. Instead, they learn how to ditch the overwhelm and simplify their marketing to gain the clarity they need to build their business the easy way
Through coaching, online courses and digital products, she helps awesome women to build successful and profitable online businesses!
She’s also a home schooling mum (since 2016) so knows what it’s like to have lots of demands on her time
